Creative Direction for
Beauty, Fashion & Lifestyle Brands
NA/KA UNKNOWN is a creative direction studio working with beauty, fashion and lifestyle brands. We deliver brand foundations, single-moment campaigns, ongoing creative partnerships and on-the-ground production. Based in Sydney with production access across Sydney and Hong Kong. AI-built campaign work reaches brands worldwide.
( SELECTED CLIENTS )
(03) FOUR WAYS IN
ALL SERVICES
BRAND LAUNCH BLUEPRINT
REBRAND
CREATIVE DIRECTION
CAMPAIGN
For new beauty, fashion and lifestyle brands getting ready to launch.
→ Brand strategy and positioning
→ Visual identity and launch direction
→ Content ideas for your first campaigns
For brands that have outgrown their current look or messaging.
→ Brand and content audit
→ Updated strategy and identity
→ Direction for your next 3–6 months of content
For brands that want an ongoing creative partner.
→ Monthly strategy check-ins
→ Feedback on campaigns and content
→ Ongoing creative direction and support
For launches, drops, collabs and promos that need a clear campaign.
→ Campaign concept and key messaging
→ Art direction and visual references
→ Content plan for social, email and site
